9 months in the making we can finally show you what Yehrin Tong has been working on with photographer and director, Richard Foster & RKCRY&R for Bombay Sapphire. AND... whoa, what a beauty she be.
The Imagination Installation was created by a team of designers including our very own Yehrin Tong and established photographer and director Richard Foster, known for his work with De Beers, Gucci and Rolls Royce. Inspired by the word infused‘, meaning elements bleeding into each other, Yehrin Tong created a dream-like visual that has no beginning or end; rather it feels like an organic mixture of images both natural and mythical. This design has now been turned into a large 3D art installation laid out as a series of sections depicting different pieces of the story. Each illustrated panel is hung separately in an overlapping design, telling the Bombay Sapphire story. The entire artwork uses perspective in that you can only fully appreciate the stunning effect from a specific point in the room. Over 75,000 crystals were used to bring each segment to sparkling life.
More to be seen at the Bombay Sapphire website.
Click here for the sublime making of video.
AND.... click here for first cinema ad
AND... to see more of Yehrin Tong's work click here.
We are pleased to share packaging illustrations by artist Webb Creative for Oriente, a premium rice brand out of Portugal. Webb Creative was brought on by Firecactus Creative Director John-Paul Hunter who led the brand’s redesign. Inside the V-shaped illustration, which is actually two grains of rice coming together, are Webb’s illustrations. Each rice variant has a different scene, depicting the fifth-generation owners and moments from the business’s history. As Hunter shared with Design Week: “That illustration needed to work hard, we wanted people to see something different every time.” A further dive into the meaning of each illustration can be found on the back of the pack. You can check out details of the redesign and more of Webb Creative’s work here.
Debut Art is pleased to announce that we are now representing artist Andreea Dumuta! Andreea Dumuta is a Romanian illustrator known for her bold and eclectic visual language that blends dark, moody motifs with playful, vibrant colors. Her work often draws inspiration from nature and the animal world, resulting in a diverse body of illustrations that are both whimsical and striking. With a growing presence in the publishing industry, Andreea has illustrated numerous book covers for international publishers including Macmillan, Hachette, Penguin Random House, Simon & Schuster . Her commercial portfolio also includes personal and collaborative projects. Beyond her commissioned work, she continues to explore self-initiated projects that push creative boundaries and reflect her interest in the surreal, the satirical, and the symbolic. When she's not illustrating, Andreea enjoys watching films, exploring the outdoors on long walks, and discovering new music. See Andreea’s full portfoli...
Steven Heller, a member of the Art Director Hall of Fame since 1996 and author, co-author and editor of over 200 books on design covered Grundini in his latest article for the Daily Heller. Describing Peter, Steven wrote: " [he is] an exemplar of the commedia dell’arte style of data visualization, a maestro of transforming statistics into pictorial passion plays. Icons are his meat, and they are seasoned with wit and humor, color and conviviality. They brighten up the stage, the page and the screen. They scroll with a certain rock and roll." You can explore the article in full here You can find more brilliant work from Grundini here
Eoin Ryan's fantastic cover for Electric Hybrid Magazine's 30th Anniversary issue. The cover focuses on Trump's impact on electric vehicle development. The illustration contrasts Donald Trump’s head, filled with pollution and fumes against a fresh green eco background visualising fresh air and carbon neutrality. You can find more of Eoin's newest work here