This Autumn hitandrun worked with the team at Mercedes-Benz World on not one but two outstanding projects.
The first was for the launch of the Mercedes-Benz Christmas Campaign 2015. Fully CGI artwork was created at banner resolution, each piece 12,000 pixels wide and installed as an 8m canvas and display boards across Mercedes-Benz showrooms. The campaign will continue to appear throughout magazine publications in the run up to Christmas.
The second was to create the striking Team Mercedes Formula One display, permanently on display at the Mercedes-Benz Museum at Brooklands; the 14m x 3.5m x 5m display shows the two Silverstone Team Mercedes pit garages. The garages are represented by two large format canvas prints on light boxes and are set inside the built out frame of the garage walls. The floor in front is a large format photograph of the pit lane at Silverstone.
With no access to high enough photography for the canvasses, Mercedes-Benz World invited hitandrun to build CGI models of both garages in their entirety, and then produce ultra-hi res rendered images from them.
Working closely with Team Mercedes, hitandrun took on the mammoth task of creating accurate and detailed builds of all the furnishings, equipment, framework, and accessories present in the garages.
They spent a day shooting at the International garages at Silverstone, shooting sections of the pit lane floor, which they then hand stitched into a 14metre x 5metre image, which was printed onto plastic and used in the display. hitandrun also shot spherical images from the garage doorways, which when placed in the CGI models reflected the Silverstone pit lane and grandstand in every reflective surface in the garage.
If you would like to see more of hitandrun's amazing work, click here to see this full portfolio
Alan Berry Rhys was commissioned to create a series of pinball table glass designs for Pacifico. The final working machines form part of a bar tour in the US to promote Pacifico Clara. You can see more of Alan’s work here
Chris Labrooy was commissioned by Breitling watches to create a series of images to promote their Top Time classics range. Chris’ images form a retro futuristic California road trip with the Shelby Cobra Top Time Watch and were used across social media by Breitling. More of Chris' work can be seen here
Deb JJ Lee was commissioned by BMW to create an illustration to celebrate, show solidarity and reinforce their commitment to diversity over Pride month. The illustration is being used across all of BMW’s social channels through out Pride month. You can see more of Deb's work here
We are pleased to announce that Lisa Sheehan has been featured in the World Illustration Awards 2023 shortlist for two different pieces, 'Carbon Footprint' originally commissioned by Scholastic, and 'Who Wants to Own a Hotel Now?' commissioned by the Financial Times Weekend Magazine. Also included in the World Illustration Awards 2023 Longlist were; 'Return to Legoland' by Bartosz Kosowski, commissioned for a film festival by Argomedia, another piece by Lisa Sheehan, 'Blood Sport' -a cover illustration for Mother Jones magazine, 'Reisefieber', a self-initiated piece by Marcin Wolski, and 'Shanghai Under Lockdown' by Xinmei Liu, commissioned by The New York Times.