UNA / FIA Formula E
UNA worked with FIA Formula E Racing to develop the advertising collateral for the 2015 - 2016 FIA Formula E racing season featuring 11 races in 10 countries. This exciting job is still in production and once completed will consist of ten race location images and twenty driver illustrations.
Travelling the world, the Formula E circuit travels from Beijing China - Putrajaya Malaysia - Punta Del Este, Uruguay - Buenos Aires, Argentina - Mexico City, Mexico - Long Beach, U.S.A - Paris, France - Berlin, Germany - Moscow, Russia - London, UK. The cars, unlike Formula One cars are electricity powered and quiet, and the tracks run through major cities instead of on a designated race track, making for thrilling city viewing.
UNA were directly inspired by the location, with each illustration either being based around a landmark or cultural iconography. The imagery appears en masse across various promotional material in each city, and can be found on locations such as football field sized LED billboards, the side of bicycles, presentation screens, ticketing... basically anything you could imagine UNA's work is on it!
If you would like to see more of UNA's amazing work, click here to see their full portfolio
Recent articles
Lisa Sheehan / "It's a Rich Man's World"
Wired Magazine's Money 2025 money issue, aptly titled "It's a Rich Man's World," as imagined by artist Lisa Sheehan. How did she bring this piece to life? In her own words: "To make the credit card as authentic as possible I redrew the American Express pattern in Illustrator with the WIRED headline included. The card was then created in Cinema 4D and I drew the etching of Trump in photoshop. This all came together and was animated to give the feel of an apple pay screen. This was a multi disciplined approach, 2D textures drawn and then rendered in 3D." You can check out the animated piece and more of Lisa's work here.
Welcome Sara Gironi Carnevale to Début Art
Welcome to Sara Gironi Carnevale who recently joined Début Art. Sara lives in Italy and has been illustrating since 2016. Sara works digitally but her process remains traditional in terms of brainstorming and composing. The illustrations are done in a sketchbook before refining them in Procreate and then finalising all artwork in Photoshop. Her work is vibrant, luminescent and dreamlike, with intricate details, strong concepts and compositions. Sara has the ability to present complex topics in a way that is visually easy to understand. Her illustrations can be seen in numerous magazines, newspapers, books and prints. She has also been experimenting with animation. See Sara's full portfolio here
Eoin Ryan / TfL 25 Years
Eoin Ryan was commission to create one of a series of new illustration to commemorate 25 years of TfL. The aim of the campaign is to remind Londoners why they love TfL and highlight the rich connections, improvements, and influence it has brought to their lives over the past 25 years. More of Eoin's work can be viewed here.
Celebrating 10 Years of Visualizing Science: Featuring Artist Simon Prades
AAAS hosted a recent gallery show, “Invisible, novel, and complex: A decade of visualizing science”, which was a 10-year retrospective show of visuals from Science magazine, being shown in their home office in Washington, DC. One of the highlights of the exhibit included a pair of pieces about Neurodegeneration by Simon Prades, originally commissioned for the October 2, 2020 issue of Science. Photography: Chrystal Smith/Science. Simon's full portfolio can be reviewed here.