News for November 2016
Tobias Hall / Wagamama / Feed Your Good
Tobias Hall flexes his hand-lettering muscles in his collaboration with Wagamama for their latest campaign ‘Feed Your Good’. Tobias was commissioned by J Walter Thompson to create these energetic, free-hand slogans which perfectly complement Wagamama’s trademark clean, contemporary photographs. For each iteration, Tobias experimented with composition to get the right balance and flow before executing each treatment in his lively brush-led style. You can spot them out and about in the wild, and hopefully be encouraged to slurp down some ramen as a result. You can see more of Tobias’ type work – ranging from free-hand lettering to intricately rendered typographical designs – on his online portfolio here.
Arn0 / John Lewis / Buster The Boxer
Arn0 has joined forces again with adam&eveDDB for John Lewis' 2016 festive campaign, illustrating the full cast of mischievous bouncing creatures in his cuter-than-cute, hyperrealistic style. These characters frolic across press adverts, merchandise, and in-store decorations, bringing the magic of the television advert into day-to-day life. You can spot them out and about on the tube, on the John Lewis website, and quite possibly on that mug you’ll receive for your office Secret Santa gift. Click here to see the full merchandise range. To see more work from the incredible Arn0, you can click here to see his portfolio.